High-class butchers prided themselves on their turnout and speed of delivery, often having two deliveries a day. Such a vehicle, cutting a dash, with the driver in a stripped apron and straw hat could turn most heads and thereby advertise the butcher involved, all good for business. Entering their vehicles in local yearly shows was also an excellent way to advertise their business. The turnout of this vehicle suggests that Briggs Family Butchers are on their way to a show. Though the postcard has not been postally used the business has been identified as belonging to John Briggs, 18 Middle Street North, Driffield, East Yorkshire.